IAR Session Schedule: Embedded World 2025 - Nuremberg, DE

IAR is excited to participate in Embedded World 2025 from March  11 – 13, where we introduce new and updated capabilities.

Join us at booth 4-506 for live, expert-led sessions covering topics shaping the industry or a relaxed chat 1:1 with our senior professionals.

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Tuesday, March 11th

Development is broken: How DojoFive and IAR transform productivity challenges into advantages

  • 9:30am

    DojoFive and IAR bring modern DevOps to embedded development, streamlining workflows and accelerating timelines. This session explores how DojoFive’s DevOps solutions and IAR’s robust tools create an optimized environment for embedded engineers. Learn to integrate CI/CD, version control, and automated testing to improve code quality, enhance security, and speed up development. See real-world examples of increased efficiency and reduced errors in embedded DevOps. Join us to discover how DojoFive and IAR can transform your development process with modern workflows that drive productivity and reliability.

PX5 RTOS: The fastest RTOS gets even faster with IAR

  • 10:00am

    PX5 RTOS, renowned for its low latency and high efficiency, pairs seamlessly with IAR’s powerful development tools, enhancing performance, speeding up development, and reducing overhead. Combining PX5 with IAR’s optimized compiler and debugging tools maximizes speed and reliability, ideal for time-critical and safety-focused applications. Together, PX5 and IAR simplify certification, ensuring compliance with safety standards while maintaining top performance. PX5 and IAR deliver unmatched speed, safety, and efficiency, setting a new standard in embedded development. Discover how to supercharge your application’s performance with PX5 RTOS and IAR. Learn key strategies to enhance speed, reliability, and development efficiency for a competitive edge.

Better security with less effort through automation using CodeSonar, IAR, GitLab and VS Code

  • 12:00pm

    Enhancing security in embedded software doesn’t have to mean added complexity. This session explores how automation-driven security can help teams identify vulnerabilities earlier, enforce compliance, and streamline secure development with minimal manual effort. Learn how CodeSonar’s advanced static analysis, combined with IAR’s robust toolchain, GitLab’s CI/CD automation, and VS Code’s modern development environment, enables a seamless security workflow. Discover how integrating these technologies can automate security checks, enforce coding standards, and reduce risk exposure—without slowing down development. Join us to see how automation makes achieving higher security with less effort a reality.

Preview: Exploring IAR's integration with Zephyr RTOS

  • 12:30pm

    Get a first look at IAR’s seamless integration with Zephyr RTOS, bringing professional-grade performance, advanced debugging, and powerful optimizations to open-source development. This session offers a practical glimpse into how IAR tools enhance Zephyr-based projects, providing deep insights into task monitoring, scheduling, and resource usage. Join us to see how IAR’s support for Zephyr bridges open-source flexibility with commercial-grade reliability, empowering developers to build high-performance, scalable embedded solutions.

EPS: Embedded Security at EPS Global, powered by IAR embedded security solutions

  • 1:00pm

    A presentation from Malcolm Kitchen, Global Embedded Security Specialist & FAE, on how EPS Global take the pain out of embedded security provisioning using the IAR security tools to provision secure firmware and identities into microcontrollers and flash memory.

ADI: Maximizing IoT efficiency with mixed Arm and RISC-V architectures

  • 1:30pm

    Join us for an insightful session on how Analog Devices supported by the IAR toolchains are revolutionizing embedded and IoT device development. These devices feature a powerful combination of Arm and RISC-V cores. This innovative mixed architecture leverages the strengths of both cores to optimize performance, power efficiency, and functionality in next-generation IoT applications. The mixed Arm and RISC-V devices like MAX32690 enhance IoT devices by balancing performance with ultra-low power consumption, efficiently managing complex protocols and edge processing tasks. IAR’s toolchain provides seamless support for this hybrid setup, including multi-architecture debugging and optimization, maximizing the MAX32690’s capabilities. This approach enables continuous, efficient operation in real-world IoT applications by combining customizable, low-power RISC-V cores for specific tasks with high-performance ARM cores for demanding processes, offering a versatile solution for modern embedded systems. Join this session to learn from Analog Devices and AIR experts about the benefits of using mixed ARM and RISC-V architectures in IoT devices. Gain insights into how to optimize embedded development, enhance efficiency, and address the growing demands of IoT applications. This session is essential for developers looking to take their embedded projects to the next level.

Navigating security regulations: elevating embedded security with cost-efficient solutions

  • 2:00pm

    The landscape of embedded device security is undergoing a profound transformation, driven by a global surge in security enforcement. New requirements and recommendations are emerging, with anticipated regulations such as the EU Cyber Resilience Act, NIST Federal Procurement directives, and the influential RED – Radio Equipment Directive reshaping the playing field. This session will address fundamental questions: How can existing security techniques safeguard devices at rest? How can secure communication systems be applied to protect products, including microcontrollers? We will unveil strategies for "Simplifying Security" and offer "Security from Inception" through our comprehensive solution, encompassing development tools and production capabilities. In an era where embedded security compliance is non-negotiable, our session equips you with the knowledge to navigate this challenging landscape successfully. We'll also explore how to implement these solutions anywhere, anytime, focusing on scalability. Join this session and embrace the future of embedded security with confidence.

Accelerating embedded development: emulation and simulation with GitLab environments as code

  • 2:30pm

    Modern embedded development demands faster iterations, seamless testing, and robust automation. This session explores how GitLab’s Environments as Code, combined with IAR’s powerful toolchain, enables emulation and simulation-driven development to accelerate testing, improve code quality, and reduce hardware dependencies. Learn how automated workflows, CI/CD integration, and virtual environments streamline embedded software validation, ensuring faster, more reliable deployments. Join us to discover how GitLab and IAR simplify embedded development through automation and scalable testing solutions.

Edge Impulse: Accelerating embedded AI development with Edge Impulse and IAR

  • 3:00pm

    Edge Impulse and IAR help to simplify the development of AI-powered embedded applications. This session will explore how IAR’s comprehensive development tools, combined with Edge Impulse’s powerful machine learning platform, enable developers to quickly design, test, and deploy AI models directly on embedded devices. Learn how to seamlessly integrate AI models using Edge Impulse’s platform, enhanced by IAR’s advanced debugging and performance tools. Discover how IAR’s code optimization boosts the efficiency of Edge Impulse models, ensuring high performance and low power usage on constrained devices. Explore a complete end-to-end development workflow—from data collection and model training to deployment and debugging—with a focus on safety, security, and reliability. See real-world use cases demonstrating the power of combining IAR’s toolchain with Edge Impulse’s machine learning capabilities. Join us to discover how Edge Impulse and IAR can transform your approach to embedded AI development, enabling faster, more reliable, and highly efficient deployment of machine learning models on edge devices.

NXP and IAR: Developing portable real-time embedded systems with Zephyr RTOS

  • 3:30pm

    Building portable, scalable, and high-performance real-time embedded systems requires the right combination of hardware, software, and development tools. This session, led by NXP, explores how Zephyr RTOS, NXP platforms, and IAR’s advanced toolchain enable developers to create efficient, secure, and portable embedded applications. Learn how Zephyr’s flexibility, NXP’s powerful hardware, and IAR’s debugging and optimization capabilities streamline development while ensuring safety, reliability, and scalability. Join us to see how this collaboration enhances the Zephyr ecosystem, empowering developers to build the next generation of embedded solutions.

Infineon PSOC™ Edge: Enabling secure and scalable AIoT applications with Infineon and IAR

  • 4:00pm

    As industries embrace the transition from IoT to AIoT by deploying AI models at the edge, balancing security, scalability and power efficiency becomes even more critical. This session explores how Infineon and IAR enable secure and scalable AIoT edge applications by combining Infineon’s PSoC Edge platform with IAR’s advanced development tools.Discover how to address key challenges in protecting AI models at the edge, leveraging PSA4 architecture. How to improve AI application performance with code optimization, and meet security and compliance requirements across the system lifecycle with certified platforms. Infineon and IAR provide a comprehensive framework for robust AIoT systems.Join us to learn how IoT can be done right with AIoT—bringing intelligence, security, and scalability to the edge with the innovative collaboration of Infineon and IAR.

Edge AI with DEEPCRAFT™: Taking ML models to production with ease

  • 4:30pm

    Bringing machine learning (ML) models to production at the edge requires efficiency, scalability, and seamless deployment. This session explores how DEEPCRAFT™, combined with IAR’s powerful development tools, simplifies the transition from model development to real-world deployment, optimizing ML for performance, power efficiency, and reliability in embedded systems. Learn how IAR’s industry-leading compiler optimizations, advanced debugging, and safety-certified toolchains enhance ML execution, ensuring high-performance inference with minimal power consumption. Discover how automated workflows, seamless hardware integration, and functional safety support enable developers to deploy robust AI-powered embedded solutions faster and more securely. Join us to see how DEEPCRAFT™ and IAR accelerate Edge AI innovation.

ST and IAR - Meeting safety and security demands: Are we keeping up?

  • 5:00pm

    Embedded systems face growing challenges in meeting safety and security standards, especially in C/C++ projects. Rust offers memory safety that could address common C/C++ issues, but integrating it with existing codebases remains complex, making adoption slow for many teams. Zephyr RTOS, known for its scalability and security, has performance and usability issues, which pose hurdles for developers who need straightforward, high-performance solutions. Developers and companies can safeguard their embedded systems without a complete overhaul by implementing simple measures such as secure boot and encrypting parts or the entire application. By combining IAR’s robust development tools and code analysis capabilities with ST’s advanced microcontrollers and safety-oriented platforms, they offer integrated solutions that streamline safety and security compliance in your today's projects. This cooperation provides the tools needed to meet industry standards, reduce risks, and accelerate development. IAR and ST can help developers navigate the complexities of modern embedded systems, ensuring safety, security, and performance in today’s challenging landscape.

Wednesday, March 12th

Development is broken: How DojoFive and IAR transform productivity challenges into advantages

  • 9:30am

    DojoFive and IAR bring modern DevOps to embedded development, streamlining workflows and accelerating timelines. This session explores how DojoFive’s DevOps solutions and IAR’s robust tools create an optimized environment for embedded engineers. Learn to integrate CI/CD, version control, and automated testing to improve code quality, enhance security, and speed up development. See real-world examples of increased efficiency and reduced errors in embedded DevOps. Join us to discover how DojoFive and IAR can transform your development process with modern workflows that drive productivity and reliability.

PX5 RTOS: The fastest RTOS gets even faster with IAR

  • 10:00am

    PX5 RTOS, renowned for its low latency and high efficiency, pairs seamlessly with IAR’s powerful development tools, enhancing performance, speeding up development, and reducing overhead. Combining PX5 with IAR’s optimized compiler and debugging tools maximizes speed and reliability, ideal for time-critical and safety-focused applications. Together, PX5 and IAR simplify certification, ensuring compliance with safety standards while maintaining top performance. PX5 and IAR deliver unmatched speed, safety, and efficiency, setting a new standard in embedded development. Discover how to supercharge your application’s performance with PX5 RTOS and IAR. Learn key strategies to enhance speed, reliability, and development efficiency for a competitive edge.

Boosting team efficiency: Modernizing embedded workflows with IAR VS Code Extensions and CMake

  • 10:30am

    As embedded codebases grow, development teams are keen to modernize workflows, enhance performance, and cut costs in their environments. Automation, Git-based workflows, and CMake are now key elements in cross-platform development, from the developer's desk to CI/CD pipelines. This session will explore how to leverage modern, scalable workflows using Visual Studio Code Extensions for the IAR Toolchain to significantly boost developer efficiency. Learn how to streamline your development process with these tools.

DevSecOps embrace safe and secure automation in build & test processes

  • 11:00am

    As technology advances, security is increasingly becoming a critical factor in embedded development. This session examines how DevSecOps practices and automated CI/CD workflows enhance security, accelerate feature delivery, and improve developer efficiency. Learn how integrated security checks, automated compliance validations, and secure build processes ensure code integrity and regulatory compliance. Discover how a platform-driven approach facilitates secure, reusable software while promoting collaboration and scalability. Join us to understand how DevSecOps, automation, and modern development models drive efficiency, innovation, and sustained security.

Engineering the revolution: Strategies for quality, safety, and security in Software-Defined Vehicles

  • 11:30am

    As the automotive industry shifts to a software-centric design, ensuring quality, functional safety, and security is essential for Software-Defined Vehicles (SDVs). This session explores how performance optimization, static and dynamic code analysis, and certified safety tools assist developers in managing complexity and meeting industry standards. Learn how secure boot, encryption, and key management solutions protect SDVs from cyber threats while maintaining software integrity. Discover how IAR’s proven technologies streamline SDV development—delivering safe, high-quality, and future-ready vehicles.

Better security with less effort through automation using CodeSonar, IAR, GitLab, and VS Code

  • 12:00pm

    Enhancing security in embedded software doesn’t have to mean added complexity. This session explores how automation-driven security can help teams identify vulnerabilities earlier, enforce compliance, and streamline secure development with minimal manual effort. Learn how CodeSonar’s advanced static analysis, combined with IAR’s robust toolchain, GitLab’s CI/CD automation, and VS Code’s modern development environment, enables a seamless security workflow. Discover how integrating these technologies can automate security checks, enforce coding standards, and reduce risk exposure—without slowing down development. Join us to see how automation makes achieving higher security with less effort a reality.

Preview: Exploring IAR's integration with Zephyr RTOS

  • 12:30pm

    Get a first look at IAR’s seamless integration with Zephyr RTOS, bringing professional-grade performance, advanced debugging, and powerful optimizations to open-source development. This session offers a practical glimpse into how IAR tools enhance Zephyr-based projects, providing deep insights into task monitoring, scheduling, and resource usage. Join us to see how IAR’s support for Zephyr bridges open-source flexibility with commercial-grade reliability, empowering developers to build high-performance, scalable embedded solutions.

EPS: Embedded Security at EPS Global, powered by IAR embedded security solutions

  • 1:00pm

    A presentation from Malcolm Kitchen, Global Embedded Security Specialist & FAE, on how EPS Global take the pain out of embedded security provisioning using the IAR security tools to provision secure firmware and identities into microcontrollers and flash memory.

ADI: Maximizing IoT efficiency with mixed Arm and RISC-V architectures

  • 1:30pm

    Join us for an insightful session on how Analog Devices supported by the IAR toolchains are revolutionizing embedded and IoT device development. These devices feature a powerful combination of Arm and RISC-V cores. This innovative mixed architecture leverages the strengths of both cores to optimize performance, power efficiency, and functionality in next-generation IoT applications. The mixed Arm and RISC-V devices like MAX32690 enhance IoT devices by balancing performance with ultra-low power consumption, efficiently managing complex protocols and edge processing tasks. IAR’s toolchain provides seamless support for this hybrid setup, including multi-architecture debugging and optimization, maximizing the MAX32690’s capabilities. This approach enables continuous, efficient operation in real-world IoT applications by combining customizable, low-power RISC-V cores for specific tasks with high-performance ARM cores for demanding processes, offering a versatile solution for modern embedded systems. Join this session to learn from Analog Devices and AIR experts about the benefits of using mixed ARM and RISC-V architectures in IoT devices. Gain insights into how to optimize embedded development, enhance efficiency, and address the growing demands of IoT applications. This session is essential for developers looking to take their embedded projects to the next level.

Blending open source and commercial tools: The future of embedded development with Jacob Beningo

  • 2:00am

    As embedded systems evolve, adapting to new technologies and practices is crucial for staying ahead. In this session, Jacob shares his perspective on the future of embedded development, emphasizing the importance of blending open-source tools with commercial solutions and making use of modern workflows to achieve innovative and high-quality outcomes. Explore the future of embedded development by understanding emerging trends and the importance of staying updated with modern practices, including modern and automated workflows. Learn why commercial tools are essential for driving innovation, ensuring quality, and meeting the specific needs of embedded applications while also discovering how open-source tools can complement these solutions to create an optimal development environment. Join this session to hear Jacob's expert insights on the evolving landscape of embedded development. Learn how to effectively use both open-source and commercial tools to enhance your development process, boost quality, and foster innovation. This session is a must-attend for anyone looking to stay at the forefront of embedded systems development.

Accelerating embedded development: Emulation and simulation with GitLab environments as Code

  • 2:30pm

    Modern embedded development demands faster iterations, seamless testing, and robust automation. This session explores how GitLab’s Environments as Code, combined with IAR’s powerful toolchain, enables emulation and simulation-driven development to accelerate testing, improve code quality, and reduce hardware dependencies. Learn how automated workflows, CI/CD integration, and virtual environments streamline embedded software validation, ensuring faster, more reliable deployments. Join us to discover how GitLab and IAR simplify embedded development through automation and scalable testing solutions.

Edge Impulse: Accelerating embedded AI development with Edge Impulse and IAR

  • 3:00pm

    Edge Impulse and IAR help to simplify the development of AI-powered embedded applications. This session will explore how IAR’s comprehensive development tools, combined with Edge Impulse’s powerful machine learning platform, enable developers to quickly design, test, and deploy AI models directly on embedded devices. Learn how to seamlessly integrate AI models using Edge Impulse’s platform, enhanced by IAR’s advanced debugging and performance tools. Discover how IAR’s code optimization boosts the efficiency of Edge Impulse models, ensuring high performance and low power usage on constrained devices. Explore a complete end-to-end development workflow—from data collection and model training to deployment and debugging—with a focus on safety, security, and reliability. See real-world use cases demonstrating the power of combining IAR’s toolchain with Edge Impulse’s machine learning capabilities. Join us to discover how Edge Impulse and IAR can transform your approach to embedded AI development, enabling faster, more reliable, and highly efficient deployment of machine learning models on edge devices.

NXP and IAR: Developing portable real-time embedded systems with Zephyr RTOS

  • 3:30pm

    Building portable, scalable, and high-performance real-time embedded systems requires the right combination of hardware, software, and development tools. This session, led by NXP, explores how Zephyr RTOS, NXP platforms, and IAR’s advanced toolchain enable developers to create efficient, secure, and portable embedded applications. Learn how Zephyr’s flexibility, NXP’s powerful hardware, and IAR’s debugging and optimization capabilities streamline development while ensuring safety, reliability, and scalability. Join us to see how this collaboration enhances the Zephyr ecosystem, empowering developers to build the next generation of embedded solutions.

Infineon Psoc Edge: Enabling secure and scalable AIoT applications with Infineon and IAR

  • 4:00pm

    As industries embrace the transition from IoT to AIoT by deploying AI models at the edge, balancing security, scalability and power efficiency becomes even more critical. This session explores how Infineon and IAR enable secure and scalable AIoT edge applications by combining Infineon’s PSoC Edge platform with IAR’s advanced development tools.Discover how to address key challenges in protecting AI models at the edge, leveraging PSA4 architecture. How to improve AI application performance with code optimization, and meet security and compliance requirements across the system lifecycle with certified platforms. Infineon and IAR provide a comprehensive framework for robust AIoT systems.Join us to learn how IoT can be done right with AIoT—bringing intelligence, security, and scalability to the edge with the innovative collaboration of Infineon and IAR.

Edge AI with DEEPCRAFT™: Taking ML models to production with ease

  • 4:30pm

    Bringing machine learning (ML) models to production at the edge requires efficiency, scalability, and seamless deployment. This session explores how DEEPCRAFT™, combined with IAR’s powerful development tools, simplifies the transition from model development to real-world deployment, optimizing ML for performance, power efficiency, and reliability in embedded systems. Learn how IAR’s industry-leading compiler optimizations, advanced debugging, and safety-certified toolchains enhance ML execution, ensuring high-performance inference with minimal power consumption. Discover how automated workflows, seamless hardware integration, and functional safety support enable developers to deploy robust AI-powered embedded solutions faster and more securely. Join us to see how DEEPCRAFT™ and IAR accelerate Edge AI innovation.

ST and IAR: Meeting safety and security demands - Are we keeping up?

  • 5:00pm

    Embedded systems face growing challenges in meeting safety and security standards, especially in C/C++ projects. Rust offers memory safety that could address common C/C++ issues, but integrating it with existing codebases remains complex, making adoption slow for many teams. Zephyr RTOS, known for its scalability and security, has performance and usability issues, which pose hurdles for developers who need straightforward, high-performance solutions. Developers and companies can safeguard their embedded systems without a complete overhaul by implementing simple measures such as secure boot and encrypting parts or the entire application. By combining IAR’s robust development tools and code analysis capabilities with ST’s advanced microcontrollers and safety-oriented platforms, they offer integrated solutions that streamline safety and security compliance in your today's projects. This cooperation provides the tools needed to meet industry standards, reduce risks, and accelerate development. IAR and ST can help developers navigate the complexities of modern embedded systems, ensuring safety, security, and performance in today’s challenging landscape.

Thursday, March 13th

Industrial-grade PX5 RTOS: The fastest RTOS gets even faster with IAR

  • 10:00am

    PX5 RTOS, renowned for its low latency and high efficiency, pairs seamlessly with IAR’s powerful development tools, enhancing performance, speeding up development, and reducing overhead. Combining PX5 with IAR’s optimized compiler and debugging tools maximizes speed and reliability, ideal for time-critical and safety-focused applications. Together, PX5 and IAR simplify certification, ensuring compliance with safety standards while maintaining top performance. PX5 and IAR deliver unmatched speed, safety, and efficiency, setting a new standard in embedded development. Discover how to supercharge your application’s performance with PX5 RTOS and IAR. Learn key strategies to enhance speed, reliability, and development efficiency for a competitive edge.

Boosting team efficiency: Modernizing embedded workflows with IAR VS Code Extensions and CMake

  • 10:30am

    As embedded codebases grow, development teams are keen to modernize workflows, enhance performance, and cut costs in their environments. Automation, Git-based workflows, and CMake are now key elements in cross-platform development, from the developer's desk to CI/CD pipelines. This session will explore how to leverage modern, scalable workflows using Visual Studio Code Extensions for the IAR Toolchain to significantly boost developer efficiency. Learn how to streamline your development process with these tools.

DevSecOps embrace safe and secure automation in build & test processes

  • 11:00am

    As technology advances, security is increasingly becoming a critical factor in embedded development. This session examines how DevSecOps practices and automated CI/CD workflows enhance security, accelerate feature delivery, and improve developer efficiency. Learn how integrated security checks, automated compliance validations, and secure build processes ensure code integrity and regulatory compliance. Discover how a platform-driven approach facilitates secure, reusable software while promoting collaboration and scalability. Join us to understand how DevSecOps, automation, and modern development models drive efficiency, innovation, and sustained security.

Engineering the revolution: Strategies for quality, safety, and security in Software-Defined Vehicles

  • 11:30am

    As the automotive industry shifts to a software-centric design, ensuring quality, functional safety, and security is essential for Software-Defined Vehicles (SDVs). This session explores how performance optimization, static and dynamic code analysis, and certified safety tools assist developers in managing complexity and meeting industry standards. Learn how secure boot, encryption, and key management solutions protect SDVs from cyber threats while maintaining software integrity. Discover how IAR’s proven technologies streamline SDV development—delivering safe, high-quality, and future-ready vehicles.

Better security with less effort through automation using CodeSonar, IAR, GitLab and VS Code

  • 12:00pm

    Enhancing security in embedded software doesn’t have to mean added complexity. This session explores how automation-driven security can help teams identify vulnerabilities earlier, enforce compliance, and streamline secure development with minimal manual effort. Learn how CodeSonar’s advanced static analysis, combined with IAR’s robust toolchain, GitLab’s CI/CD automation, and VS Code’s modern development environment, enables a seamless security workflow. Discover how integrating these technologies can automate security checks, enforce coding standards, and reduce risk exposure—without slowing down development. Join us to see how automation makes achieving higher security with less effort a reality.

Preview: Exploring IAR's integration with Zephyr RTOS

  • 12:30pm

    Get a first look at IAR’s seamless integration with Zephyr RTOS, bringing professional-grade performance, advanced debugging, and powerful optimizations to open-source development. This session offers a practical glimpse into how IAR tools enhance Zephyr-based projects, providing deep insights into task monitoring, scheduling, and resource usage. Join us to see how IAR’s support for Zephyr bridges open-source flexibility with commercial-grade reliability, empowering developers to build high-performance, scalable embedded solutions.

EPS: Embedded Security at EPS Global, powered by IAR embedded security solutions

  • 1:00pm

    A presentation from Malcolm Kitchen, Global Embedded Security Specialist & FAE, on how EPS Global take the pain out of embedded security provisioning using the IAR security tools to provision secure firmware and identities into microcontrollers and flash memory.

ADI: Maximizing IoT Efficiency with mixed Arm and RISC-V architectures

  • 1:30pm

    Join us for an insightful session on how Analog Devices supported by the IAR toolchains are revolutionizing embedded and IoT device development. These devices feature a powerful combination of Arm and RISC-V cores. This innovative mixed architecture leverages the strengths of both cores to optimize performance, power efficiency, and functionality in next-generation IoT applications. The mixed Arm and RISC-V devices like MAX32690 enhance IoT devices by balancing performance with ultra-low power consumption, efficiently managing complex protocols and edge processing tasks. IAR’s toolchain provides seamless support for this hybrid setup, including multi-architecture debugging and optimization, maximizing the MAX32690’s capabilities. This approach enables continuous, efficient operation in real-world IoT applications by combining customizable, low-power RISC-V cores for specific tasks with high-performance ARM cores for demanding processes, offering a versatile solution for modern embedded systems. Join this session to learn from Analog Devices and AIR experts about the benefits of using mixed ARM and RISC-V architectures in IoT devices. Gain insights into how to optimize embedded development, enhance efficiency, and address the growing demands of IoT applications. This session is essential for developers looking to take their embedded projects to the next level.

Navigating security regulations: elevating embedded security with cost-efficient solutions

  • 2:00pm

    The landscape of embedded device security is undergoing a profound transformation, driven by a global surge in security enforcement. New requirements and recommendations are emerging, with anticipated regulations such as the EU Cyber Resilience Act, NIST Federal Procurement directives, and the influential RED – Radio Equipment Directive reshaping the playing field. This session will address fundamental questions: How can existing security techniques safeguard devices at rest? How can secure communication systems be applied to protect products, including microcontrollers? We will unveil strategies for "Simplifying Security" and offer "Security from Inception" through our comprehensive solution, encompassing development tools and production capabilities. In an era where embedded security compliance is non-negotiable, our session equips you with the knowledge to navigate this challenging landscape successfully. We'll also explore how to implement these solutions anywhere, anytime, focusing on scalability. Join this session and embrace the future of embedded security with confidence.

Accelerating Embedded Development: Emulation and Simulation with GitLab Environments as Code

  • 2:30pm

    Modern embedded development demands faster iterations, seamless testing, and robust automation. This session explores how GitLab’s Environments as Code, combined with IAR’s powerful toolchain, enables emulation and simulation-driven development to accelerate testing, improve code quality, and reduce hardware dependencies. Learn how automated workflows, CI/CD integration, and virtual environments streamline embedded software validation, ensuring faster, more reliable deployments. Join us to discover how GitLab and IAR simplify embedded development through automation and scalable testing solutions.

Edge Impulse: Accelerating embedded AI development with Edge Impulse and IAR

  • 3:00pm

    Edge Impulse and IAR help to simplify the development of AI-powered embedded applications. This session will explore how IAR’s comprehensive development tools, combined with Edge Impulse’s powerful machine learning platform, enable developers to quickly design, test, and deploy AI models directly on embedded devices. Learn how to seamlessly integrate AI models using Edge Impulse’s platform, enhanced by IAR’s advanced debugging and performance tools. Discover how IAR’s code optimization boosts the efficiency of Edge Impulse models, ensuring high performance and low power usage on constrained devices. Explore a complete end-to-end development workflow—from data collection and model training to deployment and debugging—with a focus on safety, security, and reliability. See real-world use cases demonstrating the power of combining IAR’s toolchain with Edge Impulse’s machine learning capabilities. Join us to discover how Edge Impulse and IAR can transform your approach to embedded AI development, enabling faster, more reliable, and highly efficient deployment of machine learning models on edge devices.

DevSecOps embrace safe and secure automation in build & test processes

  • 3:30pm

    As technology advances, security is increasingly becoming a critical factor in embedded development. This session examines how DevSecOps practices and automated CI/CD workflows enhance security, accelerate feature delivery, and improve developer efficiency. Learn how integrated security checks, automated compliance validations, and secure build processes ensure code integrity and regulatory compliance. Discover how a platform-driven approach facilitates secure, reusable software while promoting collaboration and scalability. Join us to understand how DevSecOps, automation, and modern development models drive efficiency, innovation, and sustained security.

Infineon Psoc Edge: Enabling secure and scalable AIoT applications with Infineon and IAR

  • 4:00pm

    As industries embrace the transition from IoT to AIoT by deploying AI models at the edge, balancing security, scalability and power efficiency becomes even more critical. This session explores how Infineon and IAR enable secure and scalable AIoT edge applications by combining Infineon’s PSoC Edge platform with IAR’s advanced development tools.Discover how to address key challenges in protecting AI models at the edge, leveraging PSA4 architecture. How to improve AI application performance with code optimization, and meet security and compliance requirements across the system lifecycle with certified platforms. Infineon and IAR provide a comprehensive framework for robust AIoT systems. Join us to learn how IoT can be done right with AIoT—bringing intelligence, security, and scalability to the edge with the innovative collaboration of Infineon and IAR.